JDRF Discovery Circle
As part of a brand development project, I created the visual identity for the JDRF Discovery Circle, the organization’s monthly sustainer program. The goal was to design a logo that felt at home within the larger JDRF brand while standing out as a symbol of ongoing commitment. I incorporated the brand’s signature brush texture to maintain visual consistency, while also bringing in elements that reflected both the science behind the mission and the strength of the community supporting it. The final mark balanced approachability with purpose, helping reinforce the impact of recurring donors and their role in driving progress.